Resources

The Value of Organic Social Media

The Value of Organic Social Media (and When It’s Smart to Put Money Behind It) Aliza Hughes | CMO At ZoecialMedia, we’re big believers in the power of organic social media....

The Best Project Management Tools for Organic Social Media Teams

Aliza Hughes

The Best Project Management Tools for Organic Social Media Teams Aliza Hughes | CMO Managing organic social media looks simple from the outside — post a graphic, write a caption, publish....

Is GEO the new SEO?

Aliza Hughes

Is “GEO” the new “SEO”? How AI Search Is Reshaping Organic Social Media, and What You Can Do About It Aliza Hughes | CMO Every conversation, every LinkedIn post lately feels...

B2Buzz on Organic Social Media – March & April Roundup

Aliza Hughes

B2Buzz on Organic Social Media – March & April Roundup Aliza Hughes You know how when you go on vacation the world is calm and peaceful but then you get back...

Tools I am playing with; Designs.ai

Amanda Lapidot

Managing social media these days means juggling multiple tools—one for design, another for writing, yet another for video, and even an AI chatbot to help with brainstorming. We’ve all been there—frantically...

Are You Ready to ‘Swipe Right’ on Social Media Outsourcing?

Amanda Lapidot

Are You Ready to ‘Swipe Right’ on Social Media Outsourcing? Finding the perfect social media partner is a lot like dating. You’re searching for that special someone who understands your needs,...

The Art of Social Media Reporting

Dafna Rose

The Art of Social Media Reporting: Tracking Metrics that Matter (And Those That Don’t) Dafna Rose Reporting isn’t just a set of numbers on a spreadsheet—it’s storytelling. It’s the behind-the-scenes magic...

AI Tools I’m Playing With: Napkin AI

Amanda Lapidot

You know that feeling when you stumble on a tool that feels like it was made just for you? That’s exactly how I felt after messing around with Napkin.ai. As a...

Bluesky and Threads Industry Trends 2025

Dafna Rose

Bluesky and Threads Industry Trends 2025 Your social media strategy could be missing its next big opportunity—or wasting time in the wrong place Exploring the Future of Social Media for Tech...

B2B Organic Social Media Predictions for 2025

Aliza Hughes

Our top two (and only two!) B2B organic social media predictions for 2025! And actionable tips to bring them to life Aliza Hughes That’s right, those are the two B2B organic...

Employee Advocacy Template

Zoe

Employee Advocacy Program Template 2025 is the year that your employees are going to step into the spotlight and share your company’s story. Why? Because people relate to people. And no...

Social Listening

Zoe

How Social Listening Helps CEOs Connect, Engage, and Lead on LinkedIn Natasha Elek You might think social listening is only for the corporate accounts of big tech companies, but it’s also...

B2B Social Media

Zoe

Why your 2025 B2B marketing budget needs to include organic social media Aliza Hughes TL;DR You need a complete organic social media marketing strategy but your in-house marketers aren’t experts in...

Linkedin Competitive Analysis

Amanda Lapidot

Benchmarking your competitive landscape: Do you stack up? Amanda Lapidot LinkedIn, the premier professional networking platform, offers a treasure trove of insights for businesses seeking to thrive. However, with countless companies vying...